“The Competition.” Just the word itself conjures up an image in the mind of intimidating, omnipresent, dark forces, lacking any clear form, lying in wait & perpetually plotting to destroy your fragile little business with a mere swipe of its hand. We talk about The Competition a lot, but what role does it actually play in product design? And what role should it in fact play?
The Competition In Product Design
The Competition In Product Design
The Competition In Product Design
“The Competition.” Just the word itself conjures up an image in the mind of intimidating, omnipresent, dark forces, lacking any clear form, lying in wait & perpetually plotting to destroy your fragile little business with a mere swipe of its hand. We talk about The Competition a lot, but what role does it actually play in product design? And what role should it in fact play?